Twitter is one of the fastest growing social media platforms and is now set on opening an office in London. The office is designed to be the base of their operations in Europe and help them to grow their business. While this was their initial intention it seems that this move made actually cause them some legal problems.
Until recently Twitter has been immune from legal action taken against them in the UK as they claim to be a solely US based company. This claim means that all legal action should be taken in the US, which has meant many companies have not moved forward. But with the move to open a office in the UK many businesses’ and legal experts are expecting to see some major legal action.
This could be good news for a quite well known football star in the UK who recently sued twitter for revealing a well-hidden affair. Apparently this football star has an injunction stopping newspapers revealing whom the affair involved but someone took to twitter and revealed the truth.
The power of social media and twitter then took over and the web was littered with news stories and comments on the affair. In fact in a recent Google search on keywords related to this story I found over 3 million results. News spreads fast on twitter and has been revealed as quite damaging for this particular football star.
Just a few days ago we were assessing the online reputation damage to this star as part of an internal case study. While the news was bad, and there is lots of comment online it’s not beyond repair. In fact s killed Reputation Management firm should be able to in a short period of time repair the image and bury the bad news.
One of the best part’s of the Internet is that with the right application of skill it’s quite possible to remove bad news from search results. It looks like this quite well known football star may be hiring an online reputation manager in the future to rebuild his tattered image!